Since February 2017, Selfles has been working to create a more sustainable society by giving glassware a second life.
Despite having a circular system in the Netherlands for beer bottles, unfortunately it does not yet exist for wine bottles. For that reason, Selfles gives empty wine bottles and other glassware a second life. This is how it is done: the wine bottles are collected, and in collaboration with a sheltered workshop, a sustainable light object is made from them. In this way, Selfles literally puts the bottles in the spotlight. In addition to upcycling wine bottles, the light objects are intended to create awareness about recycling and make circularization visible.
Selfles works on a local level, which is why our light objects are 100% emptied and produced in Groningen.
Want to know more about us? Then check out our website.
Concept
By upcycling wine bottles into a light object in collaboration with a social workshop with, in addition, an active social media that keeps followers informed of developments within our project. In addition, we often post facts about sustainability to raise awareness.
Mission
A progressive company that gives sustainability a modern edge. We put a ‘hip’ product on the market and try to make the public familiar with upcycling through this way
Vision
A more sustainable and circular Groningen and creating more awareness in Groningen around sustainability and up/recycling, taking into account people, planet, profit.
Project Manager: Anna Huijsinga
Represents the company, shows personal and substantive leadership, maintains vision and big picture, leads meetings and prepares agenda, maintains relationships with partners;
Vice president: Veerle van Citters
Taking minutes during meetings, planning, evaluations, application forms, optimizing HR policy.
Treasurer: Soleil Leddy Gouveia
Responsible for the company’s finances, prepares invoices, manages accounts, tracks all expenses/income in Excel, reports through an annual report to the board;
Operational: Anna Stam
Responsible for logistics process behind creation of light objects, schedules and liaison with locations.
External I & II: Lilian Hebbink & Mirjam Hoekstra
Responsible for independently searching for and approaching potential partners and clients, responsible for maintaining relationships with partners.
Marketing I & II: Julie Huijs & Esther van Laar
Responsible for updating media channels such as a website, Facebook, Twitter, Instagram, point of contact for external relations such as press.
